Transparency about who owns and funds a news organization helps readers evaluate the journalism it publishes.
Insider Paper website is owned and operated by Insider Paper Inc.
The publication is supported primarily through advertising revenue.
Editorial independence
Advertising and editorial decision-making are separate functions.
Advertisers do not determine which news stories Insider Paper publishes, how journalists report those stories, what conclusions are reached, or whether coverage favorable or unfavorable to a particular company, product, person, government, or organization appears on the site.
The existence of an advertising relationship does not prevent Insider Paper from independently reporting on an advertiser when that organization becomes newsworthy.
Advertising
Insider Paper may display advertising supplied directly or through third-party advertising platforms.
Advertising revenue helps fund the operation of the publication, including technology, reporting, editing, hosting, distribution, and other costs associated with producing and maintaining a digital news service.
Advertisements should be distinguishable from independent editorial content.
Sponsored content
If Insider Paper publishes paid or sponsored material, it should be clearly identified so readers can distinguish commercial content from independent journalism.
Payment for sponsored content does not entitle a sponsor to influence unrelated editorial coverage.
Editorial coverage
Insider Paper does not accept payment in exchange for presenting promotional material as independent news reporting.
Companies, public-relations representatives, organizations, and individuals regularly provide journalists with statements, announcements, reports, research, products, and story suggestions. Receiving such material does not guarantee coverage.
Editorial decisions are based on factors such as newsworthiness, public interest, relevance, available evidence, and editorial judgment.
Financial interests
Journalists and editors should avoid allowing personal financial interests to improperly influence editorial coverage.
Where a significant conflict of interest exists and is relevant to a reader’s understanding of a story, appropriate disclosure should be considered.
Gifts and incentives
Journalists should not accept gifts, payments, favors, or other incentives in exchange for favorable editorial coverage.
Reasonable access provided for legitimate reporting purposes does not create an obligation to produce favorable coverage.
Our responsibility to readers
The relationship between a news organization and its readers depends on trust.
Insider Paper’s funding model enables the publication to provide news to readers while maintaining a separation between commercial relationships and editorial judgment.
If our ownership or principal funding model materially changes, this page should be updated to reflect that change.
